When thinking about where to allocate your 2019 marketing budget and efforts, you’ve got plenty of choices. But, to maximize brand awareness, increase engagement with your online audience, and tell a story that accurately illustrates your company’s mission and purpose, invest in video marketing. Video marketing done by an SEO marketing expert will leverage your company’s goals. Video is a highly effective form of content, and its popularity has gone hand-in-hand with the rise of social media.

What’s the Big Deal about Video Marketing?

Video is continuing to grow in popularity and has become one of the important strategies for SEO optimization. This means it’s vital to stay on top of the latest advances and statistics to create a strong digital video marketing strategy.

After years of being seen as an emerging tactic, video marketing has firmly made it to the mainstream. Did you know 81% of businesses say they use digital video as a marketing tool? Among that, 99% of people in business plan to continue doing so for SEO traffic!

Types of Video Marketing to Consider

• Brand Videos
• Explainer Videos
• Event Videos
• Educational or How-To Videos
• Demo Videos
• Animated Videos and more…

Conclusion

Use video as part of your digital marketing strategy and get constant shifts in viewer preferences, platform offerings, and advertising options. To improve your video marketing and to get the best possible ROI from campaigns, contact the right search engine marketing agency that help you to get grips with video.