In the world of digital media and advertising, SEO is a fairly new development. It first emerged in the late 1990s and has since become quite a lucrative business. It has changed the market and been changing by it in return. These changes not only make changes in the present business world but in the […]
Voice search lets you talk to your smart devices rather than having you type. The exponential rise of voice search is changing the game for SEO. Research says in 2020, 30% of all website sessions will be conducted without a screen. Yes, voice search is the key to successful brands in the future. This means […]
PPC Marketing is a great way to generate leads and upsurge your ROI. On the other hand, without a clear perspective or proactive trials in place, there are chances that the PPC campaigns might fail. Here we have listed a few reasons, as stated by a professional SEO company, that might cause the failure of […]
SEO is all about building links. Though many claim that link building is spammy and out-dated, it is the sure way to upsurge your overall website traffic. No matter, if you are trying to increase the traffic of an existing blog or a new blog, you need to build a lot of quality links. This […]
Technical SEO means a lot for any website, as it improves the technical aspects of a website to help with improvements in page ranks in the search engines. This will make a website fast, easier to crawl and understandable by the search engines. Search Engines look to offer the best results for their users query. […]
It is a challenging task to write a blog post. It involves a lot of effort to create a blog, and a proud moment after you have created a quality blog. There is no way that you are ever going to throw these blogs away from your website, right? But, what should you be really […]
It is essential to carry out a PPC audit for any client to ensure maximum efficiency for their ad accounts. This Auditing process will help discover the various opportunities that will ensure best conversions for the clients. Even small tweaks can make a great difference. Here’s what you should be looking for when conducting a […]
“Near me” has become the most suggested query of Google’s “local intent.” Whatever be the industry, more and more people have started using the words “near me “to find business on Google. Hence, making use of the “near me” searches can double your business opportunity by appearing for the searches before the local audience. Here […]
Featured snippets, also known as ‘answer boxes,’ appear above the organic search results on page one. Google answers your search query, with a snippet containing the information relevant to your question, above other links. Hence they are commonly referred to as “position zero.” Featured snippets help the website owners to get more traffic easily even […]
Google is keen on delivering the best results for every search. So, it is not a wonder, if your website is being inspected for user behaviour. As Google ranks your site based on what your visitors like, not what they see. You just can’t throw a bunch of words and expect users to like it! […]
Want higher rankings? No matter what you may have heard, SEO is not dead, research has concluded that organic traffic from Google and other search engines convert more new customers than any other online marketing channel. So, contact a reputable search engine optimisation company who plan targeted SEO Campaigns that drive maximum traffic, leads, and […]
Content is the King! The first step to getting a leg up on the competition is to have a solid, smart content marketing plan in place. If you’re having trouble planning for, contact the SEO specialist , and get craft your content. A closer look at the content marketing plan is essential for the success […]
Web design is indeed an important aspect of building and maintaining a strong online identity for your business. The world of the web is an ever-changing whirlwind of technology with new trends emerging every year. Change in web optimization is the only factor that you have to think of to tie-up the success of your […]
Why Are Chatbots a Must-Have in 2019? A well-optimized chatbot can be a great addition to a company’s website. It is an intelligent virtual assistant for your website that will help to boost your conversion rates. Did you know as per statistics more than 75% of businesses will have Chatbots by 2020? Not only this, […]
Looking to increase your webpage SEO traffic to over thirty thousand visits per month? You need more than just a good SEO! To grow a page from 200 visits per month to 30,000 all you need is a solid SEO plan and strategies that will differentiate your business from the rest! Yes, with a properly […]
Google’s heavily investing to be the best. SEO are trying to adapt to changes that follow. That’s how SEO trends are born. Research says, growing SEO has been named by 61% of companies as their biggest priority for 2018. Other key findings of this research have shown that generating website SEO traffic has been the […]
When thinking about where to allocate your 2019 marketing budget and efforts, you’ve got plenty of choices. But, to maximize brand awareness, increase engagement with your online audience, and tell a story that accurately illustrates your company’s mission and purpose, invest in video marketing. Video marketing done by an SEO marketing expert will leverage your […]
Getting to the number one spot of Google’s organic search results is an uphill battle. But just because it’s hard, doesn’t mean you can’t win. Featured snippets in search! Even if you’re not in the first position of Google’s search result, you can outrank it with featured snippets. A featured snippet is also called as […]
AdWeek survey mentions that, “Consumers now spend more than five hours a day on their smartphones.” While BrightEdge says that “51% of customers say that they use mobile devices to discover new brands and products and 69% of smartphone users expressed that they are more likely to buy from companies with mobile sites that easily […]
Writing a Blog Post is a challenging task, and it requires ultimate hard work. But what is your reaction when it comes to disposing your old blog posts that you have spent your quality time researching and writing? You’ll be exhausted right. So, what can you really do with those blog posts that are really […]
Here is some interesting YouTube Statistics, which proves that, it is one of the best platforms for online marketing services. On an average, YouTube gets about 1,000,000,000 mobile video views per day. “How to” videos on YouTube is growing at 70% year on year. The number of channels that earn six figures every year on […]
92% of small business owners use social media for their business and consider it to be an essential part of the marketing process. Why? According to a report, there are about 3.5 billion social media users. While Statista.com mentions that the most dominant social platforms are Facebook, YouTube, Whatsapp, Instagram. This indicates that social media […]
Google had declared that mobile-first indexing will be enabled by default for all new and the old websites which were previously unknown in the SEO Search, from July 1, 2019. All the new websites have now begun to display the users and the search engines, the same content on the mobile and the desktop gadgets. […]
According to Google I/O ’19, it would soon start exhibiting podcasts in the search results. Is this possible? Yes, it is possible. Google Cloud Platform’s speech-to-text service has been in existence since 2017, which is a sound proof to the possibility of podcast in SEO. An expert SEO consultant states that, earlier in 2019, a […]
It takes a lot of effort to scale up an e-commerce store. If you are reading this, you are already going through this, and you are looking up to improve on your conversion rates. Here are a few tips offered by an SEO specialist that will help increase the E-commerce conversion rates – Track your […]
SEO is complex and it is hard to figure out even for the experienced SEO experts. It is because – there is not much information available as to how the search engines actually rank the pages. While Google’s ranking algorithm is still a mystery. All the practices that we follow for SEO now, solely depends […]
Blogging is the most powerful tool of any SEO marketing strategy. It helps portray the persona and the core value of the brand. A personalised blog with long-tailed keywords is the easy and convenient way to build a sustained relationship with the existing and prospective customers and to help with the Google ranking. Most SEO […]
Image optimisation, is an important step under the search engine marketing umbrella, which makes the webpage more appealing. It also helps with a better user experience, results in a faster page load, and simultaneously helps with Google SEO ranking opportunities. Though the visual search technology has been taking a progress off late, the search engine […]
Gaining #1 rank on the Search Engine Results Page is the goal of any marketer! And to gain this position it is not merely enough to get ranked for certain keywords. There are a lot of other factors that is set to influence the rankings. One of those SEO strategies, which determine the rankings, is […]
Social media has the power to bring in a good amount of brand exposure and ROI for your business. But if you are taking your baby steps in Social Media marketing, it can be overwhelming as you might be confused where to begin. Here are some Power tips, that will help you get started with […]