All posts by HSComs - Digital Marketing Agency
SEO is a pool of information, and fixing on the right SEO package for your business might be puzzling. As it will take months to portray positive results, and by the time you would have doubts if the implemented strategy is right. There are many companies, that are nervous about this, and they hesitate trying […]
Tough situation! Being an SEO agency, we certainly can understand your pain – The hard earned ranking of your website has suddenly crashed in spite of all your efforts! Essentially, you need to identify the real situation that is making your website fall from Google search results. Here are some good reasons, as to why […]
Generating quality leads and boosting the ROI is the primary goal of any business, and they both go hand in hand. You can’t get one of these without the other. Now, with the speedy access to internet, customers look to find informative answers to their questions instantly. While, only the Websites which contains credible and […]
When you are thinking of adding a fresh look and feel to your place of work, why not rejuvenate your business website with the latest SEO Strategies? After all, your website is where most of your customers have their first interaction with your company. Is your website current and up to date? Here are a […]
Search Engine Optimisation involves various processes that are meant to improve the ranking of webpages, and yes, sometimes it could be time-consuming. However, there are various small SEO optimisation tricks that will help boost your webpage rankings tremendously. Fix Crawlability & Indexability Issues: Making your website discovered and indexed by search engines is the primary […]
Amongst the various factors that search engines consider to determine ranking, page speed is an important parameter. This means that if your website is loading relatively slower than your competitors, your ranking in in SEO search will be affected. Here are 4 useful ways to improve your page speed: Image Compression: Image files of large […]
The most important ranking factor considered by search engines is links. It is known to almost everyone that Google takes backlinks into consideration to determine the reputation of any website. This is why link building is important. Link building is the process of different webpages or websites linking each other. These 5 link building techniques […]
Featured Snippets have become an integral part of the search engine results page and SEO marketing in general. Featured snippets are small cards of relevant information that display above the search engine results along with a link to the website. Top search engines such as Google and Bing both implement featured snippets for users to […]
Podcasts are growing in popularity day after day. This audio-based medium helps drive more traffic and build your brand in the same way traditional content such as articles and videos would. If you are starting out, implementing these 4 SEO optimisation tactics will help grow your audience easily. Craft a Catchy Title: People are always […]
Voice search has been becoming popular, especially with the evolution of virtual assistants and smart speakers. Google Assistant, Apple Siri, Amazon Alexa, and Microsoft Cortana are intelligent virtual assistants that functions based on its users’ voice search queries. Google, thus far, has been offering the ideal experience when it comes to voice search, delivering accurate […]
Keyword research is the foundation of any SEO marketing strategy. It is imperative that you find the right keywords relevant to your business for the best results. Before you begin your research, remember these 4 potential mistakes you could make in the process. Mistake 1: Choosing keywords not relevant to your business Some of them […]
With several businesses taking advantage of the internet space, customer reviews have become more important than ever. Majority of customers today depend on customer reviews for their purchase decisions, thereby ultimately influencing your business. Here’s how you can make the most of customer reviews to get more conversions: Get only Authentic Reviews: Make sure to […]
According to reports, globally IP video trafficking will account for 82% of traffic by 2022. Videos have turned into the most popular form of contents on the internet, with video streaming websites and social media boosting high traffic numbers. With increasing internet speed and mobile browsing, video contents have become more accessible for users all […]
Lately, we have been hearing a lot about mobile first indexing as the developments in Google’s never-ending efforts to make the web reflect user searches more mobile friendly. However, there are a lot of confusions around business owners. Do you have to change everything? Anything? If you make site mobile friendly will that be good […]
Do you want to make your posts SEO optimised, keyword targeted and ready to drive more traffic? Would you like to make it easy for the search engines like Google to understand what keywords your contents should rank for? If yes is your answer, then here are some secrets you should learn to make your […]
Websites continue to grow in complexity each year making technical SEO a significant area to focus on and invest in 2019 and beyond. A good SEO strategy should cover both technical SEO factors and on-page. However, according to studies, a significant number of websites are still plagued with technical SEO issues. Why focus on technical […]
Voice search is not a fad. It has crossed the threshold of early adopters comfortably. Voice search has come longer because it is more convenient for a user to speak with an assistant than typing. The results of voice queries are also faster. Voice search is gaining fame with high acceptance among voice search users. […]
Are you wondering about how to get Google featured snippets for your website? If yes, here is a detailed guide for you. Google featured snippets are one among the latest trends in SEO most sites are looking for in 2019. For example, if you type “how to get fit” Google will show up a featured […]
As for how AI is becoming increasingly important for Google, the structured data as well! Regardless of how good your AI is, if it takes longer to crawl to the required information, it will not be great. AI requires fast processing of contents. Structured data helps Google search engine understand the contents of your website […]
Does your audience prefer image? Text? Video? Audio? Knowing this will be more critical than ever to achieve SEO rankings in 2019 according to experts in SEO services. Even if your web page contents are perfectly written and optimised, if it does not focus on the right audience, it cannot boost the growth of your […]
Marketing is an exercise that has been followed since the evolution of businesses. Through the years, several companies have adopted innovative forms of marketing through traditional marketing channels including TV, radio and newspapers with an aim to stay on top in the market place. The digital age of today has defined new perspectives in advertising […]
It goes without saying that websites are an indispensible part for an online business. This interactive tool is essential for customers to browse through the catalogue of products and services offered by the online firm. However, the key towards success of an online venture is not just having a well-maintained website, but an impressive web […]
Internet has been gaining ground day after day with lots of people incorporating it into their personal and professional lives. Many firms have realised the benefits they could gain with online marketing or with establishment of online services. SEO has helped companies gain vast exposure that goes beyond geographical boundaries. Here are the 5 major […]