Does your audience prefer image? Text? Video? Audio? Knowing this will be more critical than ever to achieve SEO rankings in 2019 according to experts in SEO services. Even if your web page contents are perfectly written and optimised, if it does not focus on the right audience, it cannot boost the growth of your business. If your site enhances the journey of your audience, you will be rewarded by Google. Besides, your visitors will start investing in you. It is more critical than ever for content specialist and SEOs to focus on user intent search and keywords.

Why user intent SEO strategy in 2019?

Behind every single search in Google, there is an intention. The audience is looking for something in particular when they search on the web, like information about a service, answer to their problems, or sources for some products they prefer.

Google now recognises your search intent and displays pages in search results that are most relevant to the search text. Hence if you want your business to be known, it is vital that your contents should be optimised for user intent. This is why understanding user intent to create contents is essential for improving SEO.

How to create user internet strategy?

To create a user internet SEO strategy for your webpage, you should first understand the different types of user intent. You can start by heading over to Google by entering the search terms your audience would be looking for based on what you will be easily identified.

To create a user intent SEO website, keywords are not the only thing you should consider. You should craft your contents keeping in mind the user intent. As Google is capable of understanding intent, if your contents did not match with your keywords you may not rank for it.

Besides, you should make sure you plan your content for each type of user intent. By this way, you can guide users to discover you when they start to gather information. If they find helpful contents on your page, they will visit you, and you can lead them all the way to buy your product. Following search intense will skyrocket the success of your Search Engine Marketing strategy.